Internet Broker Sets Sights on Ontario

Montreal-based “Assuremoi.com” plans to move into the Ontario market following its successful launch in Quebec. Assuremoi president Mark DiPerno says the Internet brokerage is “posting great numbers” in Quebec, giving 50 to 60 quotes per day on its personal lines offerings. The site can do end-to-end auto policy transactions, and referrals on the more complex homeowners’ business. DiPerno says that a variety of users have come to the site, including rural residents. The company is now looking to sign on Ontario licensed insurers to “InsureMe.ca”. The company also plans to expand into life insurance. n