Pembridge remains a Full Partner of the IBAC Broker Identity Program for 2013

The Insurance Brokers Association of Canada (IBAC) is pleased to announce that Pembridge has maintained its support of the Broker Identity Program at the Full Partner level.

The Program’s centre-piece is the BIP symbol known as the BIPPER. The symbol captures the value that insurance brokers bring their clients: choice, coverage, security and peace of mind. By investing in the program, Pembridge support a campaign whose purpose is to raise awareness of the value of the insurance broker distribution network.

“Pembridge is proud to continue our partnership with the Insurance Brokers Association of Canada as a Full Partner in the Broker Identity Program for 2013”, quoted Bob Tisdale, President and C.O.O of Pembridge Insurance Company. “We are committed to maximizing the success of Canadian independent brokers and supporting them in enhancing their clients’ financial security.”

IBAC Chief Executive Officer Dan Danyluk added: “We are delighted that Pembridge is remaining a Full Partner. It continues to be important for Canadians to get good advice about their insurance needs. The first step in that process is ensuring that they are fully aware of what a broker does. Pembridge is assisting us to build that awareness.”

Launched 24 years ago, the mission of the Broker Identity Program is to promote the value and professionalism of the insurance broker to consumers, insurers and governments. It is a branding campaign for over 35,000 insurance brokers.

Founded in 1921, the Insurance Brokers Association of Canada is a federation of 11 provincial and regional associations of property and casualty insurance brokers across Canada.

http://www.ibac.ca