SGI remains a Full Partner of the IBAC Broker Identity Program for 2013

Toronto – The Insurance Brokers Association of Canada (IBAC) is pleased to announce that SGI has maintained its support of the Broker Identity Program at the Full Partner level.

The Program’s centre-piece is the BIP symbol known as the BIPPER. The symbol captures the value that insurance brokers bring their clients: choice, coverage, security and peace of mind. By investing in the program, SGI supports a campaign whose purpose is to raise awareness of the value of the insurance broker distribution network. 

“SGI is pleased to be associated with the strong IBAC brand, a reflection to our customers that we’re proud to partner with brokers all across the country,” said Andrew Cartmell, President and CEO of SGI. “Operating as SGI CANADA in Saskatchewan, Alberta and Manitoba, Coachman Insurance Company in Ontario and the Insurance Company of Prince Edward Island in New Brunswick, Nova Scotia and Prince Edward Island, we value our broker relationships and we know that we’re better together.”

“We have no doubt that SGI realizes the advisory role brokers play in dealing with consumers. In today’s market place, insurance brokers provide consumers with the best possible coverage, expert advice and the value-added that only they can offer. By investing in the program, SGI proves to be a valuable partner to brokers, said Dan Danyluk, IBAC Chief Executive Officer.”

Launched 24 years ago, the mission of the Broker Identity Program is to promote the value and professionalism of the insurance broker to consumers, insurers and governments. It is a branding campaign for over 35,000 insurance brokers.

Founded in 1921, the Insurance Brokers Association of Canada is a federation of 11 provincial and regional associations of property and casualty insurance brokers across Canada. 

http://www.ibac.ca