Generali Global Assistance launches identity protection platform in Canada

Generali Global Assistance (GGA), part of the Generali Group, announced on Tuesday that its proprietary identity protection platform is now available for the Canadian marketplace.

The offering provides an integrated approach to the four pillars of identity protection: prevention, monitoring, alerts and resolution, GGA said in a statement. The company’s identity protection program includes identity and credit monitoring, alerts and resolution tools, all of which are accessible via an easy-to-use dashboard.

“Leveraging the company’s infrastructure and expertise gleaned from the successful application of its identity protection services in the United States, the platform will provide Canadian organizations and individuals with an integrated, 360° approach to identity protection,” GGA said in the statement. The company has protected the assets of organizations and their consumers for more than 50 years and was one of the first companies to offer identity theft protection and resolution services in the United States.

Details of the platform (by the four pillars of identity protection) are as follows:

• Prevention – defends personal information and enhances privacy while online.

• 24/7 identity protection expertise and online resources;
• Opt-out services to reduce pre-approved credit card offers, direct mail campaigns and marketing phone calls; and
• Online data protection that guards against keylogging and phishing so consumers can use the Internet without worry.

• Monitoring – tracks identity risk level and spots fraud early.

• Online dashboard – helps identify risk levels, track credit report and score, access identity theft protection tips and respond to alerts from one dashboard;
• Identity monitoring – detects fraud at its inception by searching for compromised credentials and potentially damaging use of personal information; and
• Credit monitoring, reports and scores – detects suspicious activity and ensures accuracy.

• Alerts – detailed notifications of suspicious activity.

• Changes to credit profile;
• Compromised credentials; and
• Black market activity.

• Resolution – address and repairs problems thoroughly through award-winning support services.

• 24/7 access to certified identity theft resolution experts;
• Affidavit submission;
• Creditor notification and follow-up;
• Communication with law enforcement;
• Lost wallet assistance;
• Translation services;
• Emergency cash advance and travel arrangements; and
• Two bureau fraud alert placement assistance.

Paige Schaffer, president and chief operating officer of GGA’s Identity and Digital Protection Services Global Unit, said in the statement that “as the world becomes increasingly more connected through social media, digital records and ‘smart’ devices, scammers and fraudsters have greater access to sensitive information than ever before, across all global borders. Identity theft is one of the fastest growing crimes in Canada and we are pleased to now offer our innovative suite of protection services to Canadian organizations, along with their employees and customers.”

The GGA Identity and Digital Protection Services team protects “millions of identities” and is a “trusted partner” for Fortune 500 companies in the insurance, financial and travel industries, among others, GGA reported in the statement.

GGA has provided travel insurance and other “assistance services” for more than 25 years. It offers a full suite of innovative, vertically integrated travel insurance and emergency services, identity protection solutions and beneficiary companion services. It is part of the multinational Generali Group, which for over 185 years has created a presence in 60 countries with over 76,000 employees.