Sonnet ‘first step in a multi-step journey’: Economical’s SVP and chief marketing officer
Fully online insurance company Sonnet is the “first step in a multi-step journey” and the learnings from that process will be applied back to other parts of Economical Insurance’s business, Economical senior vice president and chief marketing officer Michael Shostak said last week. “Everything we did with Sonnet, whether it was the customer insights or […]
By Canadian Underwriter | April 10, 2017
3 min read